The Indian automobile industry has now carved out a distinct identity for itself globally. TV9 Network is ready to celebrate innovation, leadership excellence and technological advancement in this industry. Auto 9 Awards is grandly organized next Wednesday, January 21, 2026 at the famous Taj Palace Hotel in New Delhi. The award show is recognized as the most trusted and largest auto award ceremony in the country.
Nitin Gadkari as Chief Guest
Union Road Transport and Highways Minister Nitin Gadkari will attend the event as the chief guest. Nitin Gadkari is considered the father of change in Indian road infrastructure and automobile sector. Nitin Gadkari will address the audience at 7.20 pm. In his speech, he will highlight the future direction of the Indian automobile industry and the strategic role of the government.
On this occasion, not only the award distribution, but various sessions have been organized to discuss the challenges and opportunities in the industry. Senior industry executives will discuss how changes in technology are changing the marketing equation. Also, an in-depth analysis will be conducted on consumer attitudes towards electric vehicles (EV) or hybrids. Along with this, there will be a special discussion on Make in India campaign at 7:05 pm. It will focus on promoting domestic manufacturing in India and making the country a global manufacturing hub.
Format of the program
| time | Program / Session |
| 3.00 p.m | Guest arrival and registration process |
| 4:00 p.m | Opening ceremony and honoring of honorary jury members |
| 4.25 pm | Awards in the field of automobile marketing and communication |
| 4.40 pm | Panel Discussion: Marketing Advances in Changing Technologies |
| 5.20 pm | Bike Division Awards: Honoring performance and innovation |
| 5.50 pm | Seminar: Consumer Preferences and Market Alternatives |
| 6.30 pm | Four Wheeler Segment Award: Honors outstanding performance in the car segment |
| 7.05 pm | Special Discussion: ‘Make in India’ and Indian Manufacturing Capacity |
| 7.20 pm | Keynote speech by Nitin Gadkari |
| 8.00 p.m | Grand Finale: Presentation of the Automobile of the Year Awards |
| At 8.35 pm | Networking dinner |
The main objective of this initiative of TV9 Network is to give global recognition to the Indian mobility sector. The program is not only limited to awards, but also aims to bring auto industry stalwarts and policy makers on one platform. It will also be an important link in laying the foundation for smart mobility of the future.
